

Invite policymakers to your site to learn about an issue or programĮducate legislators by providing them with data, research, stories and general information about key issues Organize and mobilize your stakeholders (e.g., your coalition partners) to speak up, take action and advocate for change Not all of these examples will be relevant to your advocacy efforts at any given time, but instead are meant to serve as starting points as you brainstorm strategies to strengthen your advocacy efforts. Highlighted below are commonly used advocacy strategies and examples of calls to action that can inform and influence future policymaking.

By building relationships with your partners and identifying the ways in which your partnership can be mutually beneficial, you will be able to bring partners to the table to reinforce the messages you use to influence the policymaking process. You can be an effective advocate on your own, but if members of your networks and coalitions can sound a unified voice, your chances of success will multiply.
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You can also learn how to effectively message your policy agenda in a way that moves people to action using Neighborhood Partnership’s values-based messaging or FrameWorks Institute’s Building a New Narrative on Human Services toolkit. Looking for some basic communications tools to help frame your messages? Here are some Tips for Writing and Placing Op-eds and How to Get Your Op-Ed Published.

In fact, telling your story is easy and effective, and has the potential to engage elected officials and the public on a deeper level. Of course, lawmakers are always motivated by the need to represent their constituents, so when we advocate for public policies that improve communities, it is important to emphasize stories from your clients about the impact your programs have had on those clients’ lives. What can you say to this lawmaker that appeals to them, even if they are hesitant to approve legislation that would cost taxpayers more money? For example, if a lawmaker in your community is an avid supporter of creating a balanced budget, they may not be eager to fund a costly workforce development program. Importantly, those messages should target the individuals you are trying to persuade by considering their motivations. Effective messaging and framing can build awareness, change public perception and move people to action. Effective communications require the right messaging and framing, targeted to the right audiences.In other words, reliable data and facts about the issue can help make the case for policy change, and are important in influencing and convincing policymakers on the need for change.įor state and local data on indicators of financial well-being, visit the Prosperity Now Scorecard! Moreover, for existing problems, it helps to have data to show the impact those problems have had on you or your community more broadly.

